Piedmont Mass Communications Department

		Monday	Tuesday	Wednesday	Thursday	Friday
8:00	a.m.
8:50
9:00
9:15
9:30
9:50
10:00		Office Hours		Office Hours
10:45
11:00
11:15
11:30
11:50
12:15	p.m.
12:20
12:30			MCOM 330		MCOM 330
1:00			Sales/Promo		Sales/Promo
1:20
1:30
1:45
2:00			MCOM 380		MCOM 380
2:15			Media Mang.		Media Mang.
2:30		MCOM 430		MCOM 430
2:45		Comm. Law		Comm. Law
3:00
3:15
3:30
3:45
3:55		Office Hours	Office Hours	Office Hours	Office Hours
4:00
4:45
5:00
5:30
5:50				MCOM 420
10:00				8/16-10/4/06

Syllabi

MCOM 330.2 Media Sales

MCOM 380 Media Management

MCOM 420 Telecommunications & Globalization

MCOM 430 Communications Law and Ethics

Courses Taught by Dr. Van Cantfort

MCOM 330.2 Media Sales

MCOM 380 Media Management

MCOM 420 Telecommunications & Globalization

MCOM 430 Communications Law and Ethics

Course Descriptions

MCOM 260. Radio Production I (3 hours)
(See Syllabus)

Introduction to audio production and announcing. Includes “on-air” experience on WRFP, the student run radio station.

MCOM 355. Radio Production II (3 hours)
(See Syllabus)

Prerequisite: MCOM 260

Active management of the college radio station including student-produced radio programming, technical assistance, announcing and promotion.

MCOM 370. Advertising and Communications (3 hours)
(See Syllabus)

Prerequisite: MCOM 210

Emphasis on understanding advertising concepts, organization, and practice including the economic and social effects of advertising and promotion.

MCOM 380. Media Management (3 hours)
(See Syllabus)

Prerequisites: MCOM 210

A study of the various departments within media organizations and how they integrate into an efficient business operation. This study includes an overview of the regulatory and technical landscapes that face today’s media managers.

MCOM 390. Public Relations (3 hours)

Prerequisite: MCOM 210

Examines the methodologies for producing successful public relation campaigns for corporations, non-profits, community based organizations and political campaigns.

MCOM/PS 430. Communications Law and Ethics (3 hours)
(See Syllabus)

Prerequisite: MCOM 210

Provides an overview of current and emerging communications law and public policy as it relates to the purpose and operation of public and private institutions, freedom of speech and the media, privacy, equal access, copyright, public opinion, monopoly, anti-trust laws and media ethics.

MCOM 330. : Sportscasting
(See Syllabus)

Résumé

Dale Van Cantfort:
Associate Professor of Mass Communications

Dr. Van Cantfort, former president of the Georgia Association of Broadcasters, received his doctoral degree in mass communications from the Grady College at UGA. He owned and managed a series of radio stations throughout Georgia and most recently was Assistant Professor of Business Administration at Western State College in Colorado where he taught classes in marketing, advertising and retailing.
Dr. VanCantfort teaches classes in radio, media sales and management, programming, advertising and communication law and public policy.He also teaches in the M.B.A. program at Piedmont.

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