Department of Mass Communications
The rapidly evolving world of mass media affects our lives on a daily basis. New technologies
are creating a global network of ideas, information and industries. The objectives of
Piedmont College’s program of study in mass communications as offered by Piedmont College
are: (1) to provide students with a basic understanding of television, radio and Internet
Broadcasting, advertising and promotion, communications networks, journalism, and the
effects of media on society; (2) to provide students with the knowledge to work successfully
iIn organizations utilizing mass media technologies and developing mass media content; and
(3) To prepare students for graduate studies in mass communications.
Graduates in mass communications are highly sought after by employers
who are striving to keep up with the demands of mass media and global communications
networks. Virtually any organization or corporation can utilize individuals with skills in
Mass Communications. Specific areas of application include: journalism, radio, and television
And multimedia; public relations; Internet applications; advertising and promotion; Web site
Management, sales and telecommunications. Piedmont College’s internship program in mass
Communications opens the door for students to easily migrate from academia to industry.